Writing TipsFebruary 16, 2025

How to Start Writing with Purpose

February 1, 2025
Laptop and notebook on a desk
Every day, millions face a blank screen moment. A familiar feeling, isn't it? The empty page, blinking cursor, and the question that can paralyze even experienced authors: 'What should I write to make it truly matter?'
Whether you're preparing a conference speech, working on social media posts, or creating content for your blog – this material will help you find your unique voice and those ready to hear it.

The 'Deep Resonance' Method: A Practical Approach

Instead of chasing trends or copying successful authors, let's turn to your personal experience. Take a notebook and honestly answer several questions:
  • What professional challenges have you overcome?
  • Where has your experience contradicted commonly accepted 'truths'?
  • What insights came through overcoming difficulties?
  • What skills did you master despite circumstances?
  • What beliefs did you revise thanks to experience?
Each of your answers is a potential topic that will resonate with people currently going through similar challenges.

Building Community Through Content: A Practical Aspect

Your audience isn't just abstract followers. They are real people who:
  • Face similar challenges
  • Search for practical solutions
  • Need understanding and support
  • Want to learn from others' experiences
  • Are ready for dialogue and exchange of ideas
How to use this practically?
  1. Start with one specific story or insight
  2. Describe the context and prerequisites
  3. Share the process of overcoming challenges
  4. Formulate practical conclusions
  5. Ask a question that invites dialogue

Need Support in Development?

GHOSTED Agency helps authors find their unique voice and build an active community around it. We work with:
  • Public speaking
  • Social media content
  • Original texts
  • Personal brand development
Core principle: Content creation isn't about chasing likes. It's an opportunity to share experience that can help others navigate their path more consciously and easily.
Use your:
  • Real stories
  • Practical experience
  • Professional insights
  • Personal discoveries
With GHOSTED Agency's support – we help authors create meaningful content and build vibrant, active communities of like-minded individuals around it.